
We create visionary designs
for visionary clients
We’re a creative design studio located in Los Angeles, CA specializing in brand identity, graphic design, web design and illustration. From arts and media to technology and finance, we serve a wide range of clients that want their branding designed differently. You’re next.
TRÜF Insta
Our hearts are heavy for the loss and destruction in our beloved Los Angeles. We are thinking of all of our friends, family and clients and hope everyone’s OK. Sending love your way.🖤💔
#LAWildfires #I❤️LA #LosAngeles #LosAngelesArt #DesignersOfInstagram

Another year in the books! A few TRÜF design & illustration project highlights from 2024. Thanks to everyone we collaborated with and for all the love. We appreciate you! ❤️🖤
#Design #2024highlights #Illustration #DesignStudio #DesignersofInstagram #LosAngelesDesigner

The new colors were a hit this year! #TopNine
Thanks to everyone who likes and follows us. We wish you a Happy New Year filled with Cheer! 🖤❤️

NEW WORK : A Modernist Banner Campaign for the UC Irvine School of Humanities Campus ❤️🖤
UCI Humanities wanted something artful and unique for their 2024/2025 campus banner campaign that differentiated them from all the other schools. Utilizing their updated brand identity and color palette, the visually striking banners help engage and guide both students and visiting parents on campus.
The Role of Imagination is the concept behind the campaign. Each banner is artfully abstract and invites the viewer to engage their imaginations beyond what they’re seeing. Using an “Imagination in _” device we designed 16 vertical banners each with their own topic and modernist illustration representing various Humanities studies.
Supporting motifs made of various geometric configurations were used to create social media posts, indoor signage, and wayfinding banners that help designate buildings on campus.
🖤❤️
Thank you to @ucihumanities for the opportunity. It was fun to work with you and we appreciate you embracing this artful style for your campus!
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#Design #VisualIdentity #BannerDesign #Banners #UCISchoolOfHumanities #Humanities #CorporateDesign #Illustration #Modernism #GraphicDesign #PosterDesign #VisualStyle #UniversityDesign
