![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk_Featured_Banner_2400.jpg)
![](https://trufcreative.com/wp-content/uploads/2023/12/truf-trunk-mobile.jpg)
Trunk is a workflow platform that helps companies land code faster
![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk-logo-horizontal.jpg)
Trunk is a developer workflow platform that simplifies checking, testing, and merging code. We designed a forward-thinking, artful visual identity that depicts the ideas of “master branch” or “merging features” through its use of slinky and trunk-like lines. The end result is sophisticated, polished, exciting and savvy using a style that evokes organic modernism.
![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk-logo-vertical.jpg)
![](https://trufcreative.com/wp-content/uploads/2023/12/trunk-square.jpg)
The mark was designed to be a simple and abstract depiction of an elephant. The concentric circle geometry from the mark is pulled out and used across the brand identity to evoke data, speed and modernity.
![](https://trufcreative.com/wp-content/uploads/2021/08/TRUNK_slinkies-04-2.png)
![](https://trufcreative.com/wp-content/uploads/2023/12/Trunk_Color_Palette_fin.png)
![](https://trufcreative.com/wp-content/uploads/2021/08/trunk-graphics-2.jpg)
![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk_Banner-2500x1062.png)
![](https://trufcreative.com/wp-content/uploads/2023/12/trunk-square2.jpg)
Deliverables:
- Brand Identity
- Brand Guidelines
- Visual System
- Graphic Motifs
- Website Design
- Social Media Assets
![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk_Styleguide-2.jpg)
![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk_Featured_Banner_2400.jpg)
![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk_Website_Home-scaled-1.jpg)
A landing page and full website mock-ups for info about the new product, pricing plans and platform demos were designed for in-house development.
![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk_Website_Pages-1-scaled-1.jpg)
![](https://trufcreative.com/wp-content/uploads/2021/08/Trunk_Website_Pages-2-scaled-1.jpg)