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Margo Weathers director

arts / brand identity / website

Margo Weathers is an editorial fashion and beauty director

Margo is an LA-based film director and photographer specializing in fashion, beauty and advertising. She wanted a website that showcased her work, and felt as creative, playful and human as her style. A thin, bespoke logotype plays off the similarity of the M and W letterforms.

A portfolio site showcases Work and Play projects using an editorial layout. Playful motion elements like type animations, diagonal lines, scroll effects, “tape” hovers and page transitions draw the viewer in.