THE ANNENBERG FOUNDATION :
We created the brand identity system for this project of The Annenberg Foundation. Explore is a philanthropic look at the world through film and photography to capture some of the great minds and organizations doing good out there. Traditionally, as you walk the path of a labyrinth you reach enlightenment and higher knowledge. As you learn about the stories and cultures, you'll become enlightened, which is represented in the main logo using a labyrinth to replace the letter O. As the logo represents various countries, the icon for the O changes to show a symbol of that culture combined with its rich textures and vibrant colors. The identity easily evolves along with the many places Explore visits.
Deliverables: Brand Identity, Web Design, Stationery System, Posters, Brand Guidelines Book
